Brand Redesign

MaidPro requested a brand refresh that highlights its mission statement and values as a company. I created the brand redesign and applied this refresh to their spring campaign. This brand refresh included updated fonts, color palette, photography style, and graphic elements. Their new tagline "Cleaning is Deeper with MaidPro" focuses on the emotional and physical benefits of MaidPro's services. I introduced a new snapshot framing element to help viewers focus on the emotions a truly deep clean can evoke. This snapshot element can function to highlight important information across brand material.

Contributors: Matt Therrian & Harry McGuire.